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VIA Teams Up with Professional Gamer Ms.X on Competitive Gaming Website

VIA Competitive Gamers Arena managed by top professional female gamer Alana Reid, alias Ms.X from girlz 0f destruction, and targeted squarely at the burgeoning competitive gaming community

October 25, 2005

3 Min Read

[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]

Author: VIA Technologies

For Immediate Release

Taipei, Taiwan, 25 October 2005, - VIA Technologies, Inc, a leading innovator and developer of silicon chip technologies and PC platform solutions, today launched a new PC gaming community website, VIA Competitive Gamers Arena (www.viacga.com), managed and edited by Alana 'Ms.X' Reid, top professional gamer and co-founder of the leading female PC gaming team 'girlz 0f destruction'.

With the world's media spotlight on gaming as a highly competitive sport as well as an increasingly lucrative entertainment industry segment, VIA Competitive Gamers Arena provides an insider's perspective of this exciting field, with results and coverage of major professional tournaments and events worldwide as well as gaming industry news and interviews with the top gaming contenders. "Given the tremendous growth in the competitive gaming market, we felt that a website that looks at the gaming industry from the point of the view of the professional gamer was a natural step at this time," said Timothy Brown, Marketing Manager at VIA Technologies, Inc.

A leading competitor at many of the top PC gaming events, Ms.X's experience makes her uniquely qualified to provide content on the competitive gaming community that will be of interest to all gamers looking to keep abreast of today's fastest growing form of digital entertainment. "I'm really excited to be part of this unique opportunity," she declared. "I believe I can offer an insightful, personal and passionate look at the competitive gaming scene that will be of interest to gamers who want the sort of information that will give them the best possible gaming experience."

"Through our 'Geared for Gaming' campaign, VIA is proud to promote the growth of e-sports and the exciting events and personalities that are driving it to become a more mainstream sport," continued Timothy Brown. "Ms.X represents the modern face of competitive gaming, and we are confident she will build an informed and enthusiastic gaming community through VIA Competitive Gamers Arena that will benefit both individual gamers and the PC gaming industry as a whole."

About Alana 'Ms.X' Reid and girlz 0f destruction

Alana Reid is a co-founder of girlz 0f destruction, a professional 10-member all-girls PC gaming team representing Canada, China, New Zealand, Russia, Sweden and the USA. girlz 0f destruction members participate as individuals in deathmatch style Quake III tournaments, and this year swept the top 3 positions at the inaugural Ms. QuakeCon tournament, claiming US$30,000 in prize money. Professional gamers, the girls prepared for QuakeCon by playing over 10,000 matches, training on average 5 hours a day. You can find more information about girlz 0f destruction at their website: www.girlzdestruct.com

About VIA Technologies, Inc.

VIA Technologies, Inc. (TSE 2388) is the foremost fabless supplier of market-leading core logic chipsets, low power x86 processors, advanced connectivity, multimedia, networking and storage silicon, and complete platform solutions that are driving system innovation in the PC and embedded markets. Headquartered in Taipei, Taiwan, VIA's global network links the high tech centers of the US, Europe and Asia, and its customer base includes the world's top OEMs, motherboard vendors and system integrators. www.via.com.tw

VIA PR Contacts

International: Richard Brown

Phone: (886)-2-2218-5452 #6201

Fax: (886)-2-2218-5453

Email: [email protected]

North America: Pat Meier-Johnson

Pat Meier Associates Public Relations

Phone: (415) 389.1700

Email: [email protected]

Note to reporters, editors and writers: VIA is written in CAPS

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