MI6 Game Marketing Conference Awards Announces 2011 Finalists

The finalists for this year's MI6 Game Marketing awards have been announced, with the likes of Halo: Reach, Assassin's Creed: Brotherhood and Call of Duty: Black Ops up for multiple awards. The conference and awards show, due to be held on April 7 at the Grand Hyatt Hotel in San Francisco, celebrates the very best in game marketing over the last year. MI6 was first launched in 2006 as a not-for-profit association. Honors up for grabs include Outstanding TV or Theatrical Ad, Best Game Footage Trailer and the Thinking Outside Of The Box Award. Halo: Reach is up for nine awards, and is nominated multiple times in some categories for separate promotional assets. Assassin's Creed: Brotherhood and Call of Duty: Black Ops are also both in the running for multiple awards. Here are the finalists in full: Outstanding TV or Theatrical Ad Halo: Reach "Deliver Hope" :60 Microsoft Xbox Splinter Cell Conviction - TV60 The Ant Farm Assassin's Creed Brotherhood - “Single player Launch” TV90 The Ant Farm There's a Soldier In All of Us TBWA\ Chiat\ Day COD Black Ops - “Launch” TV60 The Ant Farm EA SPORTS Madden to the People EA SPORTS Funniest Video Asset NBA 2K11 - Jordan Moments Longform 2K Sports Assassin's Creed Brotherhood : GamesStop TV : Harlequin Doodle Dandy Ubisoft / GameStop / The Marketing Arm / The Richards Group Participant 0124 Celestine draftfcb San Francisco & Weiden & Kennedy Media TMZ / VGA viral clip Spike Halo: Reach The Ultimate Halo Smackdown Microsoft Xbox Call of Duty: Black Ops “Best Character” VGA Short – Winner Acceptance Spike TV / TreyArch Outstanding Promotional Trailer DC Universe Online Cinematic Sony Online Entertainment LittleBigPlanet2 - Actions Trailer g-NET Assassin's Creed Brotherhood E3 CG Trailer Ubisoft Halo: Reach "Deliver Hope" Microsoft Xbox Halo: Reach "Birth of a Spartan" Microsoft Xbox Crysis 2 The Wall Maverick Media Best Game Footage Trailer Mass Effect 2 Launch Trailer BioWare / EA Assassin's Creed Brotherhood Enter Rome Singplayer Gameplay Trailer Ubisoft inFamous 2 - Rising Sun Trailer g-NET Crysis 2 The Wall Maverick Media LittleBigPlanet2 - Actions Trailer g-NET Assassins Creed Brotherhood - “Multiplayer Launch” The Ant Farm Best Long Format Promotional Content Crackdown 2 Animated Series Microsoft Xbox Star Wars: The Force Unleashed II E3 2010 Trailer LucasArts, BLUR GTTV Presents God of War: Last Titan Standing Launch Special SpIke Star Wars: The Old Republic "Hope" E3 2010 Trailer LucasArts, BLUR, BioWare Dead Space 2: Story Recap Video g-NET Alan Wake "Bright Falls" video series MicroSoft Xbox Outstanding Overall Marketing Campaign of the Year Your Mom Hates Dead Space 2 draftfcb San Francisco & Weiden & Kennedy Media Assassin's Creed Brotherhood Integrated Marketing Campaign Ubisoft Kinect Launch campaign Microsoft Xbox Halo: Reach Microsoft Xbox Call of Duty: Black Ops The Ant Farm, Chiat\Day Star Wars: The Force Unleashed II Ad Campaign LucasArts, Goodness Manufacturing, Blur, AKQA Thinking Outside of the Box Award - Marketing kinect.me Microsoft Xbox Alan Wake Mobile Flashlight AKQA EA SPORTS Madden NFL 11 & Doritos: Change the Game EA SPORTS EA SPORTS Madden NFL 11 Rivalry Tour for NFL Network Thursday Night Football EA SPORTS Madden NFL, NFL Network, Buffalo Wild Wings, Sony Playstation, Packaged Sports and Entertainment, Inc. EA Sports Bootflows Troika Design Group MLB 2K10 2K Sports Standout Print Advertisement Star Wars: The Old Republic Print Diorama ATTIK Tron Evolution Disney Interactive Studios and Petrol Advertising Vindictus Print JVST, Inc. Batman: Arkham City Trailer Park Video Games / WB Games Disney Epic Mickey - Double Spread Accolade Ad The Ant Farm EA SPORTS NBA JAM EA SPORTS Standout Print Campaign Splatterhouse (SH) Namco Bandai Games and Petrol Advertising Batman: Arkham City Trailer Park Video Games / WB Games Kinect Launch Print Ad Campaign Microsoft Xbox Disney Epic Mickey Print Campaign The Ant Farm Gears of War 3 character portraits Microsoft Xbox Kinect Sports for Xbox Kinect New Console Launch Deadline Advertising Standout Outdoor Advertising Red Faction Armageddon THQ and Petrol Advertising EA SPORTS Madden NFL 11 & Doritos: Times Square Billboard Reveal EA SPORTS Call of Duty: Black Ops - "Sitting Bull" Activision and TBWA\Chiat\Day Disney Epic Mickey OUTDOOR The Ant Farm Star Wars: The Force Unleashed II OOH Wildpostings LucasArts, Goodness Manufacturing NBA 2K11 - WINGS Outdoor 2K Sports Standout Overall POP Display Halo Reach Half Pallet DIsplay Origin LLC Kinectimals Toys R US Feature Shop Endcap Microsoft God of War III : 7-11 Program Sony Computer Entertainment America and Petrol Advertising Halo Reach Hero Display Microsoft Guitar Hero: Warriors of Rock Retail Standee Midnight Oil Creative - LAgraphico Halo Reach Countdown Counter Unit Microsoft Best Product Packaging World of Warcraft: Cataclysm Standard Edition Blizzard Entertainment Call of Duty Black Ops Activision and Petrol Advertising Sesame Street: Elmo's A-to-Zoo Adventure for Wii Product Packaging Warner Bros. Interactive Entertainment Assassin's Creed Brotherhood Packaging Ubisoft StarCraft II: Wings of Liberty Standard Edition BLIZZARD ENTERTAINMENT God of War III Sony Computer Entertainment America and Petrol Advertising Best Limited Edition, Special Edition or Collection's Edition Packaging StarCraft II: Wings of Liberty Collector's Edition BLIZZARD ENTERTAINMENT Halo: Reach Legendary Edition Microsoft Games Studios, 343 Industries, Bungie, Idea Planet, McFarlane Toys Bioshock 2 Special Edition 2K Games, MPS Call of Duty Black Ops : Prestige Edition Activision and Petrol Advertising World of Warcraft: Cataclysm Collector’s Edition BLIZZARD ENTERTAINMENT Fable III Limited Collector's Edition Microsoft Games Studios, Lionhead Studios, Idea Planet Best Showing At a Trade Event WWE Smackdown vs. Raw 2011: E3 2010 THQ and Petrol Advertising Zombie Makeovers at PAX Liquid Advertising, Inc. and PopCap Games Homefront E3 2010 THQ and Petrol Advertising Burgerstorm EA, Epic, PCF & Weiden Kennedy Ghost Recon Future Soldier Ubisoft and Petrol Advertising Plants vs. Zombies Spontaneous Street Dance-Off at E3 Liquid Advertising, Inc. & PopCap Games Best Website For a Product Halo: Reach "Monument of Light" Microsoft Xbox Spider-Man Shattered Dimensions Activision Publishing, Inc. & Soap Creative LEGO Star Wars III Website LucasArts & RED Interactive Agency Tony Hawk Shred Activision Publishing, Inc. & Haven Interactive Mafia 2 Website 2K Games, ROKKAN Transformers: War for Cybertron Activision Publishing Inc. and Big Spaceship Best Online Advertising Campaign Fallout: New Vegas - Online Advertising Campaign AKQA Just Dance 2 Online Campaign Ubisoft, RED Interactive Agency EA SPORTS Madden NFL 11 –Plan Accordingly EA SPORTS Playstation.com Homepage Banner Campaign Sony Computer Entertainment America and Petrol Advertising StarCraft II: Wings of Liberty Online Campaign BLIZZARD ENTERTAINMENT Tron Evolution Disney Interactive Studios and Petrol Advertising Best Community Based Web Experience World of Warcraft: Cataclysm - 'Your Fortune Awaits' Campaign Blizzard Entertainment Halo: Reach "Monument of Light" Microsoft Xbox Assassin's Creed Project Legacy Facebook Game Ubisoft LEGO Star Wars III Website LucasArts & RED Interactive Agency StarCraft II 'Join the Dominion' Campaign Blizzard Entertainment Okamiden Facebook Application Midnight Oil Creative Best Use of Online Media Or Use of Online Social Media Marketing Splinter Cell: The Search for Sam Fisher Ubisoft and Liquid Advertising Rabbids Travel in Time Flash Game Ubisoft - SOAP The Ultimate Just Dance Off Ubisoft, Digital Marketing & RED Interactive Agency EA SPORTS MMA Sherdog Branded Content EA SPORTS Prince of Persia: The Forgotten Sands Flash Game Explosive Barrel H.A.W.X. 2: The 8-Bit Game Explosive Barrel Sharpest Edge Award - Best Editing Alan Wake Trailer The Ant Farm Splinter Cell Conviction - Story Trailer Simple Films, LLC COD Black Ops – “Launch” The Ant Farm LittleBigPlanet2 - Actions Trailer g-NET Launch Trailer - Michael Jackson The Experience Ubisoft and Hammer Creative StarCraft II: Wings of Liberty TV Commercial BLIZZARD ENTERTAINMENT Best Use of Sound Crysis 2 The Wall Maverick Media Bulletstorm - Story & Characters Video g-NET Fallout: New Vegas - Launch Trailer Defacto Sound Star Wars: The Force Unleashed II "Snow" TV Ad LucasArts, Goodness Manufacturing COD Black Ops – “Launch” The Ant Farm DJ Hero 2 - “Beatboxer” The Ant Farm Best Copywriting For a Video Asset Split Second "Vines" The Ant Farm COD Black Ops – “Ask Not” The Ant Farm Splinter Cell Conviction - “Launch” The Ant Farm Madden NFL 11 Intro EA SPORTS Dead Space 2: Story Recap Video g-NET Infamous 2 - “E3 Trailer” The Ant Farm Best Product Logo Design Bulletstorm Logo Animations g-NET World of Warcraft: Cataclysm Blizzard Entertainment & Hamagami/Carroll God of War III Sony Computer Entertainment America and Petrol Advertising End of Nations Trion World Networks and Petrol Advertising Kinectimals Microsoft Xbox WB Games - Mature Titles Logo Animation Warner Bros. Worldwide TV Marketing On-Air Best Key Art Alan Wake BLT & Associates Microsoft Kinectimals Key Art Ayzenberg Group Star Wars: The Force Unleashed II Print Campaign LucasArts / Meduzarts Brink - Key Art AKQA Fallout: New Vegas - Key Art AKQA God of War III Sony Computer Entertainment America and Petrol Advertising Most Effective Viral Marketing/Promotion Bioshock 2- The Manhunt 2K GAMES, PMG, Concept Arts VGAs “Look Closer” Promotion Campaign Spike Your Shape Fitness Evolved: Boot Camp Pre-Launch Campaign Ubisoft NBA 2K11 - Twitter campaign, worldwide trending topic for all of launch week, etc. 2K Sports Monster Hunter Tri Monster Channel Capcom and Ayzenberg Halo: Reach The Ultimate Halo Smackdown Microsoft Xbox Best Swag EA SPORTS - The Making of Madden NFL Premium Item DVD for Sports Illustrated EA SPORTS, Sports Illustrated, NFL Network, Packaged Sports and Entertainment, Inc. Vindictus's Red Gnoll Chieftain Spirit Hoods Nexon America Zombie Makeovers at PAX Liquid Advertising, Inc. and PopCap Games Assassin's Creed Brotherhood Doctor Jack-in-the-Box Collectible Ubisoft Monkey Island 2: Special Edition "Voodoo Doll" LucasArts Mass Effect 2 N7 Hoodie BioWare / EA Don't You Wish You'd Thought of This - Miscellaneous Bioshock 2 Special Edition Unboxing video 2K Games Plants vs. Zombies E3 Breakdance Competition Liquid Advertising, Inc. and PopCap Games Halo: Reach “Remember Reach” AKQA EA SPORTS - EA SPORTS Madden NFL 11 Rivalry Tour for NFL Network Thursday Night Football EA SPORTS, NFL Network, Packaged Sports and Entertainment, Inc. Guild Wars 2 PAX West Event Infiltration ArenaNet and Ayzenberg E3 Interactive Tour Ubisoft, Alchemy Creative